Hello & welcome
Stroop Effect Studios is a family-owned and operated marketing company.
Our first goal is to translate client-goals and objectives into a dynamic and energetic form across all social media platforms through website design, high quality video production and creative services.
Our second goal is an online reputation vanguard; communicating directly with client-customer and guests to ensure a positive customer-experience.
Our third goal is to leverage our decades of business experience to the wealth and prosperity of each client by helping each sort through the onslaught of information germane to running a small business.
About Us
Stroop Effect Studios takes its name from a simple idea: people notice things that break through the noise. The original Stroop study showed how our minds pause when something unexpected appears, and that felt fitting for what we try to help small businesses do—stand out in a clear, genuine way.
We’re Jennie and Charles Edwards, and our business has been run full-time from the road for years. It all started with a single SmartShoot/Yelp project back in Humboldt County, and one brave “why not?” that led us to pack up our RV and follow the work wherever it took us. I (Jennie) handle the communication, scheduling, hosting, invoicing, and the everyday details that keep everything grounded and organized. Charles handles the creative side. Together, we support clients all over the country—hotels, restaurants, RV parks, attorneys, auto shops, makers, nonprofits, and the many small businesses that keep their communities going.
Our work includes websites, social media and reputation management, branding, digital content, Google Business support, and practical consulting for owners who often feel like they’re wearing too many hats. We may not have a traditional office—just our RV, two laptops, and the places we land—but we show up with care, consistency, and the heart to help people succeed. That’s the soul of our studio.
